Bike RPM » xcd

Bajaj Bikes To Become Independent Brands

rajiv — Tue, 13 Apr 2010 11:37:26 +0000

Bajaj India is planing a restructuring exercise which will see independent brands from the 2-wheeler manufacturer. The company will distance itself from the parent brand and focus on just four motorcycle brands - Boxer, Discover, Pulsar and KTM, as well as the rear-engine three-wheeler brand, phasing out the rest. Bajaj has already stopped making bikes such as the XCD 125 and 135, Wind and Caliber. Others like the CT100 will be made for some export markets, but these models will migrate to the Boxer brand vertical in a year. The company has no plans to wind down the entry-level Platina, but there will be no more investments. The new strategy will also help Bajaj stand out from arch rival Hero Honda.

"The Bajaj brand is very diffused, covering everything from heaters and hair oil to insurance and financial services. Correcting that problem is the biggest opportunity for the company," said Mr Bajaj. "We have to be clear about what our brand stands for. A sporty Pulsar and the humble auto rickshaw are as different as chalk and cheese," he added.

[Via: Motorbeam]

Bajaj to stop making scooters, will focus on motorcycles only

rajiv — Thu, 10 Dec 2009 04:22:46 +0000

Bajaj India , which once ruled the scooters segment in India with its Super and Chetak models, is now all set to exit the scooters segment completely. Bajaj, which once used to have a waiting period of five years and more for its scooters, now wants to focus exclusively on motorcycles. 'If we are to be a motorcycle specialist, we cannot make scooters,' says Rajiv Bajaj, MD, Bajaj Auto. 'One day, God willing, we will be the largest motorcycle company in the world. If we have to be a motorcycle specialist, we have to sacrifice our scooters business,' he added.

Bajaj currently produces only one scooter - the Kristal - about 1,000 units of which are made every month. This scooter, like all other Bajaj scooters launched over the last 10 years, hasn't been doing well and failed to take on popular scooters from Honda, Suzuki and TVS. Incidentally, Bajaj's partners - KTM and Kawasaki - also do not produce any scooters. On the other hand, other Japanese companies like Yamaha, Suzuki and Honda continue to produce scooters on a very big scale.

[Via: indiaautomotive]

Bajaj XCD 125 Has Been Discontinued

rajiv — Tue, 03 Nov 2009 07:22:19 +0000

It is farewell time for the Bajaj XCD 125 , the executive commuter bike that was launched way back in September 2007. This is the second bike that the Pune-based manufacturer has phased out in the last three months, the first being the Pulsar 200 DTS-i.

The reason behind this move was to make way for the slightly bigger and more powerful XCD 135 which was launched way back in February this year. Bajaj decided to pull the plug on the smaller model when its sales dipped below 20000 units a month as compared to the 50000 units expected of it by the company. In contrast, the XCD 135 sold 10,000 units in the first two weeks after its launch.

Commenting on this move, a Mumbai-based analyst stated "Bajaj had launched too many models in the market without many differentiating factors between the bikes. The company always had the option to lower or even completely stop the production of one bike and increase the other, depending on the demand". The company is now planning to concentrate only on the Discover and Pulsar brand in the entry to premium segment while containing the Platina and Avenger within these core groups.

[Via: BIKE Magazine]

New Bajaj XCD 135 DTS-Si Commercial

rajiv — Fri, 10 Jul 2009 11:55:49 +0000

New Bajaj XCD 135 DTS-Si Commercial

Bajaj DTSi Transformers Commercial

rajiv — Thu, 23 Apr 2009 09:49:33 +0000

Bajaj DTSi Transformers Commercial

Bajaj Sell 10000 XCD 135 in 15 days!!

rajiv — Thu, 26 Feb 2009 13:19:19 +0000

Bajaj Auto has sold more than 10,000 units of the new XCD 135 DTS-Si. Bajaj Auto's facility located at Pantnagar which was commissioned in 2007, will now start the manufacturing of the new XCD 135 DTS-Si to meet the increasing demand for the new bike.

Bajaj Auto was languishing at the back of the mid-level or 125cc segment and none of its earlier launches managed to shake Hero Honda top standing in the respective segment. With the sales of the new bike growing by the day, Bajaj Auto might have a winner on their hands with the new XCD.

The company is trying its best to promote the bike and wants to ride the wave of freshness until it lasts. The new TV commercial of the XCD 135 DTS-Si is already on air. With aggressive marketing and nation-wide availability of the bike, Bajaj Auto is aiming to sell close to 20,000 bikes by the end of February.

[Via: motorbeam]

Bajaj Sales Decline In January

rajiv — Tue, 03 Feb 2009 15:48:52 +0000

Bajaj Auto has reported a 34% decline in two-wheeler sales in January at 110,363 units against 167,592 units in the same month last year.

Three-wheeler sales during the month stood at 21,985 units against 24,601 units in the year-ago month, the company said in a statement. Exports during the month, however, grew by 24% at 54,027 units against 43,533 units. The company said that it is targeting to sell around 20,000 units of its latest model XCD 135 DTS-Si, in the next month.

Bajaj may launch XCD Sprint by March/April!!

rajiv — Thu, 29 Jan 2009 07:01:30 +0000

Few days after launching the XCD 135cc, Bajaj has again said the XCD sprint will come soon. Hope the following the come true soon. "The Yamaha FZ16 and the Honda Stunner are products that we should have watched out for.

We will shortly launch the Sprint that will compete against the 125cc Stunner. We have to arrest the headway made by competition in these segments. It's just a matter of time. We have the products to plug the gaps," S Sridhar, CEO, Bajaj Auto said on December 25th.

[Via: Vicky]

Bajaj XCD 135 Launched

rajiv — Wed, 21 Jan 2009 10:57:18 +0000

Bajaj has finally launched the much awaited XCD 135 today. Powered by 135cc DTS-Si engine, a 5-speed gearbox, auto choke, gas-filled Nitrox shock absorbers,and digital speedometer.The engine develops 10.5bhp at peak.This bike will be placed in a price bracket of Rs.45,000/- ex-showroom Mumbai.

XCD135 DTS-Si also sports following features an electric-start and front disc brake digital cockpit, nitrox rear, low-friction front suspension, twin pilot headlamps and LED tail lamps.The expected mileage is 60-75Km/ltr, it seems a realistic figure. Bajaj also explained further models plans for Indian market.Before quarter two we will see another two sub 135CC bikes from Bajaj and later two premium bikes 150CC and above.

[Via: wheelosphere]

Bajaj to launch XCD Sprint this month

rajiv — Thu, 15 Jan 2009 10:56:15 +0000

Bajaj officially announced that it will launch the new Bajaj XCD Sprint 135cc on January 21 2009. The new XCD Sprint will come with the 135cc engine and not 150cc or 125cc engine as speculated earlier. It will have the same 135cc engine that currently marks its presence in Bajaj Discover 135cc. However, it will come at a premium over Bajaj Discover and will be slated against Honda CBF Stunner.

The distinct styling of the XCD Sprint and loaded features makes it a promising bike for Bajaj. The monster lookalike front fairing, chrome tipped tank scoops, LED Tail lamps and horn like grab rail makes the XCD sprint one of the stylish bikes ever built by Bajaj. The new Bajaj XCD Sprint will sport Auto choke, Gas filled Nitrox shock absorbers, revamped digital console, LED tail lamp, Optional electric start, Optional disc brake, etc.

[Via: cartradeindia]