Yamaha Aiming 10% Share Of Motorcycle Market
Yamaha Motors India is planning to achieve 10% of India's motorcycle market after launching its fast selling top end YZF R15 . The Company is also chalking out strategies to scale up its dealership network across the country.
Yamaha Motors India kicked off the sale of the YFZ R15 in mid June this year, which it priced at Rs. 97, 425. This is considerably higher than the products sold by rival companies such as Bajaj Auto Ltd's Pulsar 220 DTS-Fi and Hero Honda Ltd's Karisma motorbikes.
Yamaha Motors India has managed to sell 6,100 YZF R15 bikes since its launch. Moreover, the company claims that the R15 helped it sell nearly 11,798 bikes in July'08, registering a 34 per cent growth over the same month last year.
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