TVS Motors to Sell Flame Under New Name
TVS Motors is getting to re-launch its model Flame under a new brand name which will be a 125cc bike and will not have the controversial twin-spark technology and is code named as TVS Flame SR125. TVS Motors has been locked in the controversial legal battle with Bajaj Auto over the patent infringement which forced TVS to take Flame off the roads.
An interim judgment passed by the Supreme Court has permitted TVS Motors to manufacture the model but has restricted it to market it in the Indian market. The new order comes as a stay over Chennai High Court's order which had allowed the company to manufacture and sell the model under the brand name Flame.
According to sources close to the development program, SR125 will be launched by the end of this month along with Apache 180. The company expects rise in sales just before the onset of monsoons and launch of these two models are a part of the marketing strategy to cash in on surge in the demand before monsoon.
[Via: cartradeinida]
TVS Can Sell Original Flame
Clearing the decks for TVS Motor to manufacture and market its 125cc Flame, in its original form, the Madras High Court on Monday lifted an order of injunction which restrained the company from using internal combustion engine with three valves and two spark plugs. TVS now sells, Flame under a completely different technology as against the originally planned one.
Bajaj Auto Ltd had accused TVS Motor of copying its patented technology and moved the courts. In a petition , Bajaj claimed that though it had patent for an internal combustion engine with four stroke, two plugs and two valves configuration, TVS had infringed the rights as it had planned a new motorcycle with similar technology. On February 16, 2008, a single judge restrained TVS from using the technology on its new bike model.
On Monday, setting aside the order, a division Bench comprising justice S J Mukhopadhaya and Justice F M Ibrahim Kalifulla said photographs disclosed a marked difference between three valve configuration of TVS and the two valve configuration of Bajaj vis-a-vis the positioning of the twin plugs in the engine.
Concurring with the TVS' submission that its third valve is not merely a cosmetic change, the judges said improved internal combustion working on four stroke principle of Bajaj and the four stroke internal combustion engine with at least two inlet valve and one exhaust valve of TVS were distinct from each other and both were entitled to equal protection of the Patents Act.
While Bajaj obtained patent for its engine, TVS said it possessed licence for the same technology from AVL of Austria. The judges said that since TVS was supported by valid patent as licensee no interim injunction should have been granted against it.
[Via: motorbeam]
Bajaj Sell 10000 XCD 135 in 15 days!!
Bajaj Auto has sold more than 10,000 units of the new XCD 135 DTS-Si. Bajaj Auto's facility located at Pantnagar which was commissioned in 2007, will now start the manufacturing of the new XCD 135 DTS-Si to meet the increasing demand for the new bike.
Bajaj Auto was languishing at the back of the mid-level or 125cc segment and none of its earlier launches managed to shake Hero Honda top standing in the respective segment. With the sales of the new bike growing by the day, Bajaj Auto might have a winner on their hands with the new XCD.
The company is trying its best to promote the bike and wants to ride the wave of freshness until it lasts. The new TV commercial of the XCD 135 DTS-Si is already on air. With aggressive marketing and nation-wide availability of the bike, Bajaj Auto is aiming to sell close to 20,000 bikes by the end of February.
[Via: motorbeam]
You need to log in to vote
The blog owner requires users to be logged in to be able to vote for this post.
Alternatively, if you do not have an account yet you can create one here.
Powered by Vote It Up