Honda’s Strike Is Rival’s Gain
Honda Motorcycle & Scooter India is the market leader in the gearless scooter segment of India but it's close to two months now that the Auto major is facing severe labour problems at its factory located at Manesar in Haryana. And due to which Honda predicted a 50% fall in its sales like we had reported earlier. But this is a blessing for competition as consumers want to ride back home in a brand new two-wheel this festive season. Now that they can't get a Honda soon some of them are opting for the second best option.
Sources close to Honda disclosed that because of the 50% drop in daily production at HMSI factory, the waiting period for Honda scooters now stands at around two months. But he feels that the customers who want to buy a Honda are willing to wait to get delivery of their two wheelers.
Other manufacturers like Bajaj say that there are people who must have a new vehicle for the Diwali season. So there's a palpable spillover in the increased demand for Bajaj models. The other Japanese two-wheeler maker Suzuki added that they were confident of touching 31,000 units both for September and October, which represents a 40% growth against similar period last year. Most two-wheeler manufacturers, including Honda achieve around 10% of their yearly sales during the festive months between September and October.
[Via: BIKE-India]
Bajaj and TVS topple Japanese heavyweights….
Thanks to the needs of the motorcycle transport industry, the African 'Boda Boda' investors are souping up Indian-make motorcycles.
In Uganda, bikes from TVS and Bajaj's stable are giving the Japanese bikes a tough time. Earlier motorcycle buyers used to prefer Japanese offerings like Yamaha Mate, Honda Super Club, and Suzuki Birdie. But, post 2005 buyer preference has undergone a change.
According to statistics, the number of motorcycle buyers have gone up although the sales of Japanese bikes have declined. The reason seems to be the introduction of Indian-make bikes. The number of dealerships selling Bajaj and TVS bikes have increased in the recent years.
Around 90% of the Indian-brand bike buyers are Boda Boda investors who cater to the motorbike transport industry. The primary reason for this is Indian bikes can accommodate more people comfortably compared to the Japanese bikes. According to a statistical survey, around 60% Boda Boda riders ride the Bajaj Boxer, while 30% ride TVS bikes. Only 10% of Boda Boda riders were riding bikes of other manufacturers.
The Japanese bikes still score high among potential buyers for durability although the Indian-make bikes are fast gaining a reputation for being fuel-efficient.
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