Bike RPM Bike Industry News and Reviews

1Jul/090

Hero Honda June two-wheelers sales up 23.7%

Hero Honda Motors Ltd (HHML), the world's largest two-wheeler manufacturer for eight consecutive years, keeps setting the benchmark higher with its relentless quest for excellence.

Riding on innovative strategies across functions, the company's June sales jumped 23.7 per cent to 3,65,734 units thereby registering its sixth consecutive month of over three lakh sales starting January'09. Hero Honda had sold 2,95,675 units of two-wheelers in June 2008.

Hero Honda's cumulative sales for the Q1 (April-June) of FY'10 rose by 25.1 per cent to 11,18,987 units of two-wheelers, thereby taking its share in the domestic motorcycle market to an all-time high of 59 per cent. The company's sales in the corresponding period last year was 8,94,244 units.

Mr. Anil Dua, Sr. Vice-President (Marketing & Sales), Hero Honda Motors Ltd said, "Our performance in the month of June, as indeed in the first quarter, is very satisfying, coming as it does on the back of a high base last year. Our strategy has been driven by innovation in every sphere of our activity - building a robust product portfolio across categories, exploring new markets, aggressively expanding the network and continuing to invest in brand building activities. Going forward, we will continue to stay true to our strategy, and carry on setting new benchmarks."

In an acknowledgement of the trust that customers across the country repose in the company, Hero Honda has recently been adjudged amongst the "Most Trusted Brands" in 2009 by Brand Equity Survey; and "Trusted Brand" (Motorcycles) 2009 by Reader's Digest magazine. It has also been honored with the Dun & Bradstreet, Rolta Corporate Awards 2008 in two-wheeler category.

[Via: infibeam]

2Jun/090

2 Wheeler Companies register 5%-82% increase in sales

TVS Motor Co. Ltd. has reported a 5.15% increase in its two-wheeler sales for May 2009, at 118,574 units, as against 112,770 units sold during May last year.

TVS domestic motorcycle sales stood at 43,165 units in May this year, as against 41,901 units in May 2008. Exports, however, were down 21%, at 11,135 units during May 2009 as against 14,071 units in the year-ago period.

Yamaha kept the momentum going, with an 82.38% hike in sales during May. The company sold 16,952 units during May this year, as against 9,295 units during May last year.

The country's no.1 two-wheeler manufacturer, Hero Honda logged an increase of 22.52% in sales during May 2009, at 382,678 units, as against 312,317 units sold during May 2008.

[Via: indiaautomotive]

1Jun/090

Hero Honda posts highest-ever May sales of 22.5%

Hero Honda Motors Ltd (HHML), the world's largest two-wheeler manufacturer, keeps consolidating its market leadership. The company today reported sales of 3,82,678 units in May 2009 - its highest-ever sales for the month of May. This is a 22.5 per cent growth over the corresponding month in 2008, when it had sold 3,12,317 units.

This comes close on the heels of a 30 per cent growth in Hero Honda's April sales, when the company sold 3,70,575 units of two-wheelers. With this, Hero Honda's cumulative sales in the new financial year (April-May, 2009-10) goes up to 7,53,253, a growth of 25.8 per cent over the corresponding period last year when the company sold 5,98,569 units.

Hero Honda has been consistently building on its strong 58 per cent share in the domestic motorcycle market in the country, even as the uncertainty over interest rates and an overall credit squeeze continues to impact the industry adversely.

Mr. Anil Dua, Sr. Vice-President (Marketing, Sales & Customer Care), Hero Honda Motors Ltd said, "The strategic building-blocks that we put in place in the past couple of years have been key to our consistent growth month after month. Consistent product refreshes, aggressive network expansion, exploring new markets, clutter-breaking communication and ground activation have been the hallmark of this strategy. We have also built an extensive network of over 3500 touch-points across the country, which will be taken up to 4000 by the end of this year.

"Going forward, we will therefore also keep up our relentless effort to reach out to customers spread across the semi-urban and upcountry markets," he added.

Most of the new launches such as the Passion Pro, Splendor NXG self-start, the special edition Hunk, the new Pleasure, in addition to the trusted Splendor + and Passion Plus, have been share-and-volume drivers for the company.

Hunk and CBZ X-treme continue to help build on Hero Honda's steadily growing share in the premium segment. Hero Honda was given the "Trusted Brand" (Motorcycles) Award 2009 by Reader's Digest magazine in the month of May.

[Via: infibeam]

 

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