Bike RPM Bike Industry News and Reviews

4Mar/110

Engine Engineering to Fix the Flaws of Mahindra Stallio

India’s biggest utility manufacturer M&M, enter the motorcycle class with the unleash of Stallio 110cc bike. However the Mahindra which sales the motorbike under Mahindra 2 Wheelers trade, has been struggling to improve its sales ever from the times the bikes unleash in October 2010. The bike's production was stopped when Mahindra faced some defective clutch & gear parts flaws in Feb. Hence, nowadays Mahindra bikes are urging help of Italian style services company Engines engineering to sort out the flaws. Stallio sold forty-six units in the Feb this year. Engines engineering is performing the job straightly with in house Research & Development experts to modify the motorbike that will be reunviled soon.

"While it was a little issue, we had to be mind-ful of the consumer. We took holistic view of supply chain, technology managers, frontage end & came up with remedial solution. We had to minimize the changeability through modifying certain components," alleged Anoop Mathur, president, Mahindra 2 Wheelers. 'Rather than flood the organization, we have planned to cut-down the production of motorcycle Engines Engineering & the interior R & D team helped rectify issue." Mahindra bikes arranging to re-connect alongwith consumer to improve market share. 'We've done trial runs on Mahindra Stallio after rectification & are working on different style of communication," Mathur alleged.

31Jan/110

Falling Sales of Mahindra Stallio

Mahindra had high hope from its bread and butter motorcycle, the Stallio but even Aamir Khan can do nothing about it after charging rupees fourteen crore endorsement fees. The 110cc entry level motorbike saw a dispatch of just 260 vehicles from Mahindra to its 250 dealers, at an average of one unit per dealer. The sales of the Mahindra Stallio have been dropping quicker then you can blink. The company dispatched 2664 vehicles in October and sold 1706 vehicles in November.

The reason for this poor show is obvious, recognized competitors. Mahindra Stallio has a base price of Rs. 41,199/- (ex-showroom, Mumbai), but consumers prefer to select for either the Hero Honda Splendor, Bajaj Discover or Honda CB Twister which cost more. Mahindra CB Twister costs Rs. 5000 more than the Stallio and Honda manages to sell 15000 vehicles a month, commanding a two month wait. However Mahindra says that they are facing capacity crunch due to rough supply and blame the same for the dwindling sales. But to give the Stallio the much needed force, it will soon feature with a four year, 80,000 kms warranty.
31Jan/110

Royal Enfield going to enter Latin American Market

Royal Enfield, the classic Indian motorbike company has a firm wish to go through the Latin American market and wishes to begin this venture with Brazil. The company is apparently in talks with various contract manufacturers in Brazil. Royal Enfield is looking for a contract manufacturer as the corporation doesn't like to raise the stakes too high and enter an unknown market all by themselves. The Brazilian two-wheeler market is approximately 6-7million units a year and it would benefit Royal Enfield if they come into this market. This venture will also help them to produce a bigger footprint the world of two-wheelers. However, the company has not released any information confirming these plans.

 

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