Bajaj Auto reports 33% decline in sales
At 119,215 two-wheelers sold in December 2008, Bajaj Auto registered a 33% decline in sales over December 2007, when it sold 177,249 units. Motorcycle sales were down from 176,441 units in December 2007 to 118,510 units in December 2008.
For the April-December 2008 period, BAL's total motorcycle sales were down 8% at 1,534,149 units, against 1,660,182 units in the corresponding period in 2007. Bajaj intends to deal with the slowdown in demand by launching a range of new bikes and new variants of existing bikes.
The aim, for BAL, is to launch one new two-wheeler every month, for the next six months. While bike sales have gone down, BAL's three-wheeler sales actually went up by 3%, with the company selling 22,948 units in December 2008, compared to 22,221 units in December 2007.
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